AI Software NOVA Enhancing Video Editing Industry

Artificial Intelligence is creating a paradigm shift in virtually every sector of the tech industry, but perhaps one of the most time saving shift in paradigm is coming under the video editing industry. A new AI software has been built to help cut down video editing and searching time by up to 70 percent. The software is called NOVA and is built under the PromoMii company.

According to statistics digital video is skyrocketing, improving conversion rates with 120 percent, mobile video watching increases 100 percent every year and by 2022, online videos will make up more than 82 percent of all consumer internet traffic.

The global Digital Video Content market is projected to grow at a CAGR of 41% from 2020-2027. After finding a niche in the market Michael Moss decided to start with PromoMii. Michael is currently the CEO and Co-Founder of PromoMii and he is also a multiple start-up founder, having founded four companies in the last 12 years – his first one being when he was 21.

Michael’s background is in finance, however, his ultimate motivation in life is to help bridge the gap between creativity and business with technological innovation. PromoMii has built an AI powered video search and editing tool, NOVA. NOVA allows users to create clips, promos, and trailers for digital and social media. Not only do they save time but PromoMii has allowed its customers to save up to 97 percent of costs.

Why should you spend hours searching for specific scenes, faces, objects, activities, or words, when NOVA can find them at the click of a button – down to micro details.

Reducing the scene-search time from days to minutes. Want to find all scenes with De Niro smiling whilst holding a gun? Just type it. NOVA is currently being used by broadcasters globally, including Disney, NENT, SVT and many more.